Asda has extended its partnership with Mercedes-Benz Vans to help lay the foundations for growth in its home shopping business.
Mercedes-Benz Dealer Group Rygor has opened the supermarket’s first dedicated Managed Workshop, at its site in Heston, West London. Initially, the three-bay facility will service 50 home shopping vehicles operating in the surrounding area but it has the capacity to maintain at least 200 vans in the long term.
The Leeds-based retailer will take delivery of no fewer than 550 new Mercedes-Benz Sprinter 313 CDI chassis cabs this year. Most will arrive via Yorkshire Dealer Northside Truck & Van, with the remainder to be supplied by Rygor, which represents the manufacturer across a large swathe of central and southern England.
The Heston workshop began operation on 1 June and is manned by three of Rygor’s Mercedes-Benz technicians. Additional factory-trained service staff will be drafted in as required, from the Dealer’s neighbouring branches.
Formally commissioning the new unit, Asda’s Vice-President of Logistics, Jon Parry, declared: “Strategically, this is a very important development for Asda. We’re tremendously excited about the prospects for improved efficiency, vehicle uptime and reduced operating costs as a result of this collaboration with Mercedes-Benz.”
Open for business: Cutting the ribbon at the new Managed Workshop.
Asda’s delivery fleet has grown by 25% over the last three years and now numbers in excess of 2,000 vehicles. The supermarket’s Sprinters are fitted with multi-compartment, insulated box bodies by Paneltex, and GAH refrigeration units. They make nationwide deliveries of ambient, chilled and frozen foods and other products to customers who have placed their orders online.
The retailer’s Senior Manager for National Fleets, Sean Clifton, continued: “The Sprinter has proven capable of operating at the levels of performance and productivity we need. Its reliability, coupled with the safety net of excellent back-up from the Mercedes-Benz Dealer Network, leaves us free to focus on delivering great service to our home shopping customers.
“The extension of Asda’s partnership with Mercedes-Benz, which now includes the operation of our first Vehicle Maintenance Unit, is a key element of our overall fleet management strategy, and I am looking forward to seeing it deliver exceptional results.”
Steve Bridge, Managing Director, Mercedes-Benz Vans, said: “We’re delighted that Asda continues to put its faith in our vehicles and our promise of the finest quality back-up. The UK is playing a leading role in the home shopping revolution, and we’re proud to be working hand-in-hand with one of the sector’s biggest names.”
And Rygor Group Service Director, Chris Taylor, added: “At Rygor we’re committed to Setting Standards, so we’re delighted to have been entrusted by Asda to manage this ground-breaking workshop. We will be bringing all of our professionalism, experience and skills to bear to keep these vehicles on the road, and we look forward to building on our relationship with this prestigious customer in the future.”
With 11 branches throughout Berkshire, Gloucestershire, Oxfordshire, Somerset, West London, Wiltshire and Worcestershire, Rygor are a multi award winning specialist Mercedes-Benz van and truck Dealership.